The Book
The Book

About Bunnie Jackson-Ransom

How in the world did I ever get to this point in my life. God only knows . . . and that’s the point. God knew! Even though it took me 60 years to get to my purpose, discovering one’s purpose is truly a blessing.

I have a marketing brain. For about 40 years, I have awakened each morning thinking about how I can “fix” something that has happened (or is about to happen) to my family, my friends and/or MY CLIENTS. I believe I am very good at what I do; and this has been reinforced by many clients whom I have represented over the years. I never give up until I find a solution – this comes from my marketing brain – enhancing and protecting the brand.

About ten years ago, while attending a bible study class and discussing evangelism, I had an eye opener. I realized that the work I had been doing for my church was also needed for most – if not all – churches and nonprofit organizations. I started to write about marketing, applied these professional techniques, coupled with research, talks with pastors and  ministers, nonprofit and church leaders, and I had a manuscript.

I have been in the business of public relations since 1974 — before computers were a fixture in offices and homes — before cell phones. I am blessed to have chosen an occupation that I truly enjoy; and, I am told, one that I do very well.  Currently, I serve as the president and CEO of  firstClass, inc., an Atlanta-based public relations and marketing firm that provides marketing and public relations services to the Atlanta market and throughout the region. The key to our success and survival has been our reputation for superior service, good results, and meeting or exceeding our clients needs.

In 2009, after handling the marketing and communications for a large Atlanta church for several years,  I  recognized that public relations for God’s ministries and the church was truly my personal ministry.  In John 15:16, Jesus said “You did not choose me, but I chose you and appointed you to go out and bear fruit — fruit that will last.”  And in Ephesians 4:1, Paul said . . . “I urge you to live a life worthy of the calling you have received.”    It might have taken me more than 60 years to discover what my calling is; but, with the help of God, I think I finally got it right.

I wrote a book entitled “Getting the Word Out:  How to Market Your Ministry” which is a hand-on guide for churches, ministers and ministries.  This publication if filled with communication tools and tactics needed for evangalism.  And, what works for God’s ministries, also works for the many volunteer and nonprofit groups that serve our people.

The blog, www.howtomarketyourministryblog.com,  that you are reviewing now, is another source to receive the materials from the book.  I hope to improve on the tactics that I have written about in the book and incorporate this information in to this blog.  I pray that you will visit this blog often and use the information for the benefit of your church.

There is no doubt in my mind that this project, Getting The Word Out: How To Market Your Ministry, has been blessed. I pray that you will let me bless you with its contents.

After you have read it, call me up and talk to me – I want to hear from you.

 

 

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There are many ways to get the word out.  Try walking block to block and speaking to your neighbors.
There are many ways to get the word out. Try walking block to block and speaking to your neighbors.
July 5, 2017
I bumped into my girl, Dr. Georgianne Thomas, putting up her signs on the West side of Cascade Road in Atlanta over the weekend.  I admit that I was driving, not walking.  With her was Maria
Content is King
Content is King
June 14, 2017
Getting the Word Out to the public is going to involve some form of media – be it traditional media or social media.  It does not matter what you are trying to promote, you have to get peopl
Some things I learned from NOAH
Some things I learned from NOAH
April 3, 2017
Getting the WORD out has a lot of meaning(s). As we are challenged to get the WORD out – meaning the message of God so people can hear it; we are also challenged on how to get the WORD of Go
So, you’re losing your Church members – What’cha gon do?
So, you’re losing your Church members – What’cha gon do?
March 3, 2017
  If you want to know how to revive your church, and how to bring back the old members and bring in new members, we have provided a list of 5 effective ways to revamp and revitalize ...
Getting the Word Out – What, When, Where?
Getting the Word Out – What, When, Where?
February 7, 2017
Often we talk of “getting the word out.”  The bigger question for you to answer is WHY? WHY am I trying to reach people?  To get them to see my point of view.  To sell something. To g
Getting Started with a New Project – What You Must Know
Getting Started with a New Project – What You Must Know
December 5, 2016
Whenever I am called on to “get the word out” on a specific project, I use every skill that I have ever learned to get my job done to the best of my abilities. I understand that marketing –

How to Market Your Ministry